Road to riches for China’s rag trade runs through Paris | Malay Mail

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Road to riches for China’s rag trade runs through Paris | Malay Mail
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PARIS, Dec 27 — “Made in China” may still evoke more off the rack than catwalk, but Chinese designers are slowly installing themselves in Paris, the fashion capital, as a part of an upscale march towards the lucrative luxury market, a segment that is increasingly made up of Chinese shoppers....

In this file photo taken on September 30, 2019 a model presents a creation by Shiatzy Chen during the Women's Spring-Summer 2020 Ready-to-Wear collection fashion show at the Palais de Tokyo in Paris. — AFP pic

Think Guo Pei, the Chinese-born and trained couturier best-known for the massive canary-yellow coronation cape worn by Rihanna that stole the show at the New York Met’s 2015 gala. Under the label’s back-to-nature ethos, it favours natural fabrics like cashmere, silk, cotton, wool and linen. It uses natural dyes made from onions, walnut bark, woad and tea to colour the clothes it makes in the three factories that it owns in China.

“Stereotypes are very tenacious: Seven years ago when I said I was joining a Chinese group, some people looked at me and it was clear that ‘the Chinese have no taste’ and ‘the Chinese are poor-quality manufacturers’ were running through their heads,” Capron said.‘Product more important’ Speaking to AFP from China, he said: “Paris is a very international stage. People don’t really care where you came from... The product itself is more important.”Shiatzy Chen, a fashion house founded in 1978 in Taiwan, produces its clothes in Shanghai and Taipei. It has staged shows in Paris for a decade and has a boutique in one of Paris’s most exclusive streets.“Paris is the centre of Western fashion and the birthplace of the couture.

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