The movies have long portrayed AI as the enemy. But could it actually be the best thing to have happened to human creativity in years?
), has embraced AI as a writing tool, but not in the way you might imagine. Rather than asking Chat GPT to script a scene, he’s using the image generator Midjourney to bring the pictures in his head to life.
For Kimble Rendall, a founding member of the Hoodoo Gurus and the director of shark-in-a-supermarket thrillerthe evolution of the technology now available to filmmakers means that a dream he has had since working as second-unit director on theBack then, he says, a lot of the action sequences were shot using virtual actors, and some of the footage created for the films ended up being used in the computer game, in which he plans to push those tech-driven synergies to the limit.
“There’s so much procedural AI – like predictive text on your phone – in everyday use that people sometimes don’t realise it is AI,” says Sophie Taylor, manager of Nant Studios’ world-leading virtual production facility at Docklands Studios Melbourne. Retaining, and indeed enhancing, the role of the creator while they are deploying AI is central to the mission of Othelia, an Australian start-up that’s attempting to develop an ethical alternative to the large language models of the major tech players.
It has applications in the actual production process too, she believes, not just in the writing phase. Like many others, he also thinks the potential for the tech to democratise the industry by lowering barriers to entry, and costs, is enormous.“It’s going to save filmmakers precious pre-production time. Once you’re happy, then you press the button to go into production. It will be more useful for smaller players than bigger players.”
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