He knew poverty and bullying as a young Black man in Dallas but revitalized TACA in barely three years.
Loftis will report to Kim Noltemy, the president and CEO of the symphony, who, along with Cece Smith, chair of the Dallas Symphony Association Board of Governors, announced the hiring Friday morning.in the summer of 2020, at the height of the pandemic, he knew poverty and bullying as a young Black man growing up in Dallas, thus making his statement as a rainmaker for the arts in Dallas all the more improbable.
Dallas Symphony president and CEO Kim Noltemy is pictured at the Meyerson Symphony Center in Dallas on Aug. 31, 2018. Beyond that, he liked the fact that the position matched his “skill set,” in particular how it amplifies his fundraising and marketing talents.But he also loved doing it “on a larger scale, even though it’s one institution. It’s an opportunity to take what the DSO is doing and make it even more expansive” with an even greater focus on development and marketing.
“My goal coming into TACA three years ago was first to make it financially solid. Two was to make it relevant. And three, which was probably more important than the first two, was to be able to example to our donors the impact that their money has across the diverse ecosystem of the arts in Dallas, supported by TACA.
He created pop-up grants that helped individual arts companies cope with the economic anxiety of a crushing pandemic. And with the help of two board members in particular, who had the idea, he“We took that and ran with it,” he said, noting that when a pop-up grant was given to an individual company, a bonus for an individual artist went with it, “thereby infusing money directly into the hands of individual artists.
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