Proton has officially launched its first production electric vehicle, the eMas 7, in Malaysia. The SUV comes in two variants, Prime and Premium, both offering a front-mounted electric motor with 218 PS and 320 Nm of torque. The eMas 7 boasts a range of up to 410 km on the NEDC cycle, with a WLTP-rated range of 345 km. Both variants support AC and DC fast charging, with the Premium offering a faster DC charging speed of up to 100 kW. The infotainment system will feature a live charging map integration with over 1,700 chargers across Malaysia.
The Proton eMas 7 is now officially launched after a long teaser phase. The electric SUV, Proton ’s first production EV, was revealed in full at an event officiated by prime minister Datuk Seri Anwar Ibrahim at MITEC today.order books for the eMas 7 opened at ACE 2024
Proton says that internal tests show that after 921 complete charge and discharge cycles – which is equivalent to a mileage of 400,000 km – battery state of health is 90.5%, which ‘far exceeds international standards’. With all the EV stuff out of the way, let’s talk car. The eMas 7 is a C-segment SUV that’s bigger than it looks, to us at least – at 4,615 mm long and 1,901 mm wide, the EV is 89 mm longer and 70 mm wider than thetwin has an organic design with soft curves everywhere – this is apt for an EV, and Proton says that with a 0.275 Cd value, the eMas 7 has lower wind resistance than a bullet.
The screens run on Flyme OS, powered by a 7nm chip and developed by smartphone maker Meizu, which was acquired by Geely. It’s a minimalist cockpit, so functions such as air-con temp and fan speed, drive modes, ADAS settings and operation of the panoramic sunroof and sunshade are all ‘in the screen’. But it’s nowhere as extreme as Tesla and the Volvo EX30, because there’s still the digital meter panel and a colour 13.8-inch head-up display for perfect line of sight.
Finally, Level 2 ADAS is standard across the board, a first for Proton, which usually reserves top safety for top variants.
ELECTRIC VEHICLES PROTON EV LAUNCH EMAS 7 MALAYSIA
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