Producer Michael Shamberg Sues Academy for Ignoring His Plea to Improve Social Media

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Producer Michael Shamberg Sues Academy for Ignoring His Plea to Improve Social Media
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Veteran film producer Michael Shamberg sued the Academy of Motion Picture Arts & Sciences on Monday, as he steps up his campaign to prod the organization to boost its social media presence. Sha…

sued the Academy of Motion Picture Arts & Sciences on Monday, as he steps up his campaign to prod the organization to boost its social media presence.with younger viewers for several months.

Shamberg asked to attend the March meeting and was allowed to speak in support of his proposal. David Rubin, the Academy president, told him he would have 10 minutes to speak and that he would then have to leave so the board could discuss his idea. The board then asked the Membership and Governance Committee to clarify the process for seeking amendments to the bylaws.

In a June 25 letter to the Academy’s general counsel, Shamberg’s lawyer, Matthew B. Learned, argued that the bylaws are “ambiguous” on this question, and stated that the board should have “shown him the courtesy” of voting on his idea.Attached to the suit is a 13-page presentation summing up his ideas, which he dubbed “The Relevance Project.” The proposal begins with a declaration that the Academy is “in crisis” due to declining viewership for the Oscar program.

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