Trump's campaign has made a sizable ad buy on the Food Network to reach suburban women, while the Biden campaign is targeting Trump voters on Fox News and NASCAR races
in recent weeks may have raised some eyebrows at commercials running in-between the show's cloche-lift cliffhangers.
The novel coronavirus pandemic, combined with an expanded political map, is forcing campaigns to think outside the box when it comes to where to spend their advertising dollars. While cable news and local TV in swing states remain a mainstay, the Trump and Biden campaigns are also looking elsewhere for a solid return-on-investment, hence, the Trump campaign’s unexpected ad buy on Discovery Inc.’s Food Network.
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