MILAN, Oct 15 — When the coronavirus pandemic forced Italian tyremaker Pirelli to temporarily shut its factories in March, R&D chief Pierangelo Misani needed a rapid rethink. With a new range of products due to be launched by early next year at the latest, Misani scrambled technicians and IT...
Thursday, 15 Oct 2020 06:30 PM MYTMILAN, Oct 15 — When the coronavirus pandemic forced Italian tyremaker Pirelli to temporarily shut its factories in March, R&D chief Pierangelo Misani needed a rapid rethink.
“There are moments of crisis, like Covid, when you have to reshape and make yourself more efficient and that’s what we’re doing,” Misani told Reuters. But it also continues with on-the-road testing of a number of factors where it is still better to do so in a physical setting. While some tests such as noise and aquaplaning can be done reliably using full simulation, others such as tyre endurance still need physical fine-tuning in lengthy road trials to check things such as handling and driving characteristics.
“What surprised us was the speed and acceleration of the whole thing. If before we were at 70 per cent simulation, now we’re suddenly at 80 per cent,” Misani said. “And it’s going to grow.”Misani said the best results have been in the replacement market where it is due to launch three new product lines by the start of 2021 — an ultra-high performance tyre for summer use, a brand new all-season tyre and a new winter tyre.
“There’s been some delay though it’s not as bad as we thought since carmakers have also tried to upgrade their IT platforms in this period,” he said.
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