Penang International Airport recorded a 51.43% increase in tourist arrivals from India in 2024, attributed to the state government's successful tourism strategies. A roadshow in India and the launch of a direct flight between Chennai and Penang are credited for boosting the growth.
: Penang International Airport recorded 51.43 per cent higher year-on-year tourist arrivals from India in 2024, reflecting the state government’s successful tourism strategies in this market.
In early 2024, Wong said he led a delegation to India for a four-city roadshow with the theme ‘Discover Penang’, with the aim to enhance Penang’s visibility and appeal in the international tourism market by showcasing the state’s rich cultural heritage, unique attractions, and modern amenities. “The roadshow covered four major Indian cities namely Mumbai, New Delhi, Kolkata, and Chennai, which saw enthusiastic participation, with approximately 200 industry buyers at each session,” he said.
He also noted that in 2024, India ranked second in cruise passenger numbers at Penang’s Swettenham Pier, with 19,461 cruise passengers, highlighting Penang’s unique draw as a cruise destination and the effectiveness of our multi-channel promotion efforts.
INDIAN TOURISTS PENANG TRAVEL TOURISM AIRPORT
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