.nike is set to release its first digital sneaker collection on its .Swoosh platform, modeled after the iconic Air Force 1 design. rosieperper reports
The virtual sneaker, called Our Force 1 , is a play on the brand's iconic Air Force 1 design. Beginning on April 18, Nike will begin airdropping"posters" to select .Swoosh users, granting them early access to the sale on May 8. On May 10, the entire .Swoosh community will be able to purchase the digital goods through its marketplace.
Holders of the OF1 boxes will be able to open them at a later date. Nike says that each NFT will come with a paired 3D file that holders can use to"express themselves in new ways," and that it plans to add broader utility, including"exclusive physical products or experiences," in the future.
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