Immersive Fort Tokyo is by Katana Inc, whose CEO brought to life the Wizarding World of Harry Potter.
TOKYO – Watching men and women voluntarily put on voluminous, red and black cancan skirts and participate in a lively kick line onstage is not exactly a typical day in Japan.
In a country where public transport is nearly silent and people rarely strike up conversations with those they do not know, spontaneous public performances seem quintessentially un-Japanese. But Katana is learning how to get over the cultural hurdles, and it seems to be working. He adds that actors have learnt to actively push and help guests overcome jitters by guiding them and taking the first step together. And people may keep coming back for more, since every storyline will reveal unique outcomes, depending on how individuals and teams decide to navigate each time.
Once guests step inside the theme park, they are transported to a small European town lined with charming Romanesque-style buildings. Actresses draped in long, maid-like dresses greet visitors with “Ciao” when they pass, sharing town gossip like they are old friends. Each of the attractions stems from the central village; some require a queue to get in, while others are carried out in open spaces in and around the central plaza.
“We want to make it so the number of foreigners is about the same or above the percentage at Universal Studios Japan,” says Mr Tamura, indicating a desire to grow the share of international guests from 5 to 15 per cent. “People are usually so stressed out from working or going to school that they can’t really be themselves,” says Mr Tamura. “This park is not only changing people’s environments, but also who they can be. Just spending one day here can really get rid of that stress and energise people.”
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