NBC’s ‘Today’ To Expand With New Streaming Service

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NBC’s ‘Today’ To Expand With New Streaming Service
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NBC’s Today is expanding to streaming, with a 24/7 channel service to launch Wednesday on NBCUniversal’s new streaming platform Peacock and on Today.com. Today All Day will feature a mi…

will feature a mix of original video and broadcast programming, with an emphasis on lifestyle coverage like human interest entertainment, advice and cooking topics. The network said thatpersonalities Savannah Guthrie, Hoda Kotb, Craig Melvin, Al Roker, Carson Daly, Willie Geist, Jenna Bush Hager, Sheinelle Jones, Dylan Dreyer, Kristen Welker and Peter Alexander will be featured.

It’s unclear how much of Today All Day will be original and how much will be repurposed from the four-hour broadcast. The service will be free but ad supported.brand, which is now four hours per day. The show expanded to three hours in 2000 and to four hours in 2007. Peacock has been emphasizing some of the news and non-fiction programming to distinguish itself from other streaming platforms.will be available under the channels tab on Peacock and Today.com/allday on the show’s website.

Last year, the network launched NBC News Now, drawing on the network’s news division resources. The network said thatSubscribe to

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