Local developer Brandon Blaser, the founder of BCG Holdings, told The New York Times that Salt Lake City is “just like Austin,” but seven or eight years behind.
“We are just like Austin, but we are seven or eight years behind,” said Brandon Blaser, the founder of BCG Holdings, a local developer.
Utah is still relatively small, with only 3.4 million residents, but it is the fastest-growing state and has one of the lowest unemployment rates. Steady job growth, a stable economy and an influx of newcomers have helped instill a more modern vibe in the capital. They have also spurred substantial commercial and residential development, including luxury high-rises and upscale hotels.
Liquor laws eased as part of the effort to lure the Olympics. Today, Erin Mendenhall, Salt Lake’s third female mayor, promotes the city’s breweries at the top of her recorded welcome message at the airport, itself undergoing a $4.1 billion remake. An eclectic arts, jazz and hip-hop scene has emerged from the shadows. There is talk of luring major-league hockey and baseball teams.
Jennifer Davidson, a Brooklyn, New York, transplant, moved to Salt Lake City in October 2020 after a visit to a friend here showed her how much she valued the outdoors. “It is really hard to have a bad day when you can drive 20 minutes and be in the mountains,” she said. “Being downtown in Salt Lake City for us has been really deliberate,” said Jill Borst, the head of Goldman’s office here. The bank’s employees, she said, “like to walk to work, use transit and enjoy downtown restaurants and nightlife.”
The complex is a focal point in the city center, but within a short walk are bioscience companies, financial firms and smaller tech companies. Elizabeth Converse, the executive director of Utah Tech Leads, an industry trade group, estimates that 900 tech firms are in the city.
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