While pushing 'Mulan' to Disney+ should help Disney meet its financial targets, it leaves movie theaters around the world in more precarious positions.
"Mulan" was expected to exceed $1 billion at the global box office, and that was a conservative estimate. Those proceeds would be split between Disney and the movie theaters.
"I completely understand Disney's move as there are certainly carrying costs in continually delaying 'Mulan' into the future," he said. "The only real options left in theatrical would be to move it to the next holiday period, November, and there is no guarantee that enough theaters would be open by then to justify putting it out then. Besides that would mean reshuffling their release schedule yet again.
There wasn't a lot of room to place "Mulan" during those months without cannibalizing ticket sales, assuming enough theaters will be able to reopen in the back part of the year."Mulan" was a bright spot on the horizon for movie theaters in the U.S., it was used as an anchor for major theater chains planning to reopen to the public, and to global chains that have been able to reopen already, but are lacking new content.
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