Over the last 5 weeks, the ESPN documentary 'The Last Dance' has dominated social media each night it has aired—and Sunday's finale was certainly no exception
Over the last five weeks, the ESPN documentary"The Last Dance" has dominated social media each night it has aired, and Sunday's finale was certainly no exception, as there were more than 1 million tweets about the final episode and 20 of the 30 trending topics on Twitter were related to the documentary. ... [+]
During those first two episodes, it was the #1 trending topic on Twitter and was also the top Google Search Trend in the U.S. Over the next month, the show continued to rack up remarkably impressive viewership numbers week after week, averaging 5.6 million viewers across premieres of its first eight episodes.
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