The rivalry between Mark Zuckerberg and Elon Musk has just kicked up a notch.
Zuckerberg’s Meta, which owns Facebook and Instagram, has teased a new app that is set to take on Twitter by offering a rival space for real-time conversations online.
“Threads is where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow,” it reads. The move by Meta comes amid a fresh bout of turmoil at Twitter, which experienced an outage over the weekend, followed by an announcement that the site had imposed temporary limits on how many tweets its users are able to read while using the app.
Commenting on the launch of Threads Monday, Musk tweeted: “Thank goodness they’re so sanely run,” parroting reported comments by Meta executives that appeared to take a jab at Musk’s erratic behavior.
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