Mercedes will introduce its own MB.OS operating system around the middle of the decade.
The MB.OS will cover a wide spectrum of vehicle domains including infotainment, self-driving technology, comfort, powertrains, and charging. And by being an in-house developed system, Mercedes will have full control over updates and upgrades, as well as the security of any personal data.
The new OS will also provide Mercedes with new opportunities to grow revenues, for instance by offering subscriptions or one-off upgrades to digital features that can be added after the purchase of the vehicle. Mercedes has already introduced subscriptions, including one toAn in-house OS will also make it easier for Mercedes to deliver a user experience suited to its own vehicles and customers.
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