Mattel Expects More Than $125M in Gross Billings From ‘Barbie’ Movie in 2023

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Mattel Expects More Than $125M in Gross Billings From ‘Barbie’ Movie in 2023
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The company also has 14 more live-action films in development including J.J. Abrams Hot Wheels film and Lena Dunham's 'Polly Pocket.'

Speaking at Goldman Sachs Communacopia and Technology conference Thursday, alongside Mattel CFO Anthony DiSilvestro, Kreiz outlined upcoming films involving Mattel IP, including the J.J.

AbramsPolly Pocketin development with Daniel Kaluuya, and a Rock ‘Em Sock ‘Em Robots movie with Vin Diesel. on NBC andon Fox, said even as the number of projects grow, Mattel will largely remain “capital light” in their approach to these kinds of partnerships, preferring to largely be a contributor of IP, rather than a larger participant.

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