KUALA LUMPUR: The Malaysia External Trade Development Corporation (MATRADE) and Deloitte have signed a memorandum of understanding (MoU) to jointly dr...
The Malaysia External Trade Development Corporation and Deloitte have signed a memorandum of understanding to jointly drive the New Industrial Master Plan 2030 through a series of technology-led initiatives.
“In line with the MADANI framework, both parties are looking at leveraging revolutionary technologies, advocating the adoption of GenAI and other advanced innovations among local businesses, especially exporters, to further enhance the country’s international trade industry and bolster Malaysia’s economy,” it said.
“By combining our strengths, we aim to create a thriving export ecosystem that benefits all stakeholders and drives sustainable economic growth. Chief executive officer Datuk Mohd Mustafa Abdul Aziz said the strategic collaboration with Deloitte will strengthen and develop trade promotion cooperation by focusing on three areas, namely, co-creating specialised go-to-market programmes, enhancing capabilities for Malaysian exporters, and innovating data analytics along with generative AI applications.
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