The trailblazing British designer did more than just shorten hemlines; her clothing made woman feel alive.
Dame Mary Quant, the British designer known as the mother of the miniskirt, has died at age 93. "Good taste is death," she once famously said. "Vulgarity is life."
Quant did not like clothes as they were in the 1950s. She saw the tight, corseted silhouettes popularized by high fashion houses like Dior as too limiting. They didn't make sense for young women coming of age in the second wave of feminism. Instead, Quant wanted clothes that reflected the pleasure of being alive. When she couldn't find that in stores, she decided to make it herself with fabrics bought from Harrods.
Her aesthetic helped usher in the "Youthquake" of the 1960s. Daringly short mini skirts and shift dresses became Quant's trademark, and were popularized by models Twiggy and Jean Shrimpton. But Quant didn't have to rely on famous women wearing her clothes. Some might even argue that Twiggy and Shrimpton's status as style icons had less to do with them and more to do with how incredible they looked wearing Mary Quant.
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