PETALING JAYA, Sept 7 — Entertainment has certainly diversified in the past few decades, and like everything else that’s changed over the last two years, Covid-19 sped up...
PETALING JAYA, Sept 7 — Entertainment has certainly diversified in the past few decades, and like everything else that’s changed over the last two years, Covid-19 sped up this diversification to match consumer preferences.
Besides satellite TV, there are also OTTs that have become a catch phrase for media services aimed at viewers using the Internet. Malaysians are now enjoying better fixed broadband speeds which will be further complemented by the country’s nation-wide 5G rollout – making it easier for consumers to access online content both at home and on the go.
This is one of the subtle ways service providers can improve customer loyalty and even introduce new consumption habits.
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