The festival’s diverse lineup sets it apart from its American counterparts — and also goes until 6 a.m.
Primavera Sound, Europe’s biggest festival — with 75,000 more attendees in Barcelona than at Coachella — doesn’t even start the music until 4 p.m. It ends 14 hours later, at 6 a.m. This happens three days in a row. If reading that makes you feel tired, imagine how I felt. .
Over the past five years, American festivals have shifted from prioritizing legacy headliners for of-the-moment acts fresh off of album cycle tours . While I love celebrating the songs of the season and the special guests they often bring on stage, I used to see festivals as opportunities to watch artists with half-century long careers I would otherwise never get to see perform.
Unlike the sequins and cowboy boots that dominate festival grounds in the U.S., outside of some VIPs in the Boiler Room x Cupra backstage, the aged-up crowd wasn’t focused on elaborate, often impractical festival fashion. This created an atmosphere focused on the music that could be felt throughout the sprawling oceanfront grounds that typically operate as a public park.
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