“‘Taco Tuesday’ is a tradition that everyone should be able to celebrate. All restaurants, all families, all businesses — everybody,” says James.
Taco Bell announces LeBron James is joining its efforts to free the "Taco Tuesday" trademark for all.America’s biggest Mexican-inspired fast-food chain is seeking to cancel a competitor’s decades-long trademark — and now, King James himself is joining the fight.it filed legal petitions to revoke a trademark on the phrase “Taco Tuesday.
“Taco Bell believes 'Taco Tuesday' should belong to all who make, sell, eat and celebrate tacos,” Taco Bell writes. “How can anyone Live Más if they’re not allowed to freely say ‘Taco Tuesday?’ It’s pure chaos.” And then, on May 22, Taco Bell announced that basketball great and longtime “Taco Tuesday” proponent LeBron James is joining the fight to release the phrase from its legal bind.
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