'Jumanji' Franchise Expands Into Theme Parks, Hotels, and More With New Partnership

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'Jumanji' Franchise Expands Into Theme Parks, Hotels, and More With New Partnership
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Dodge monkeys, lions, and that pesky pelican, and pack your bags for a new adventure! 'Jumanji' is expanding into theme parks, hotels, and so much more.

Get ready to scream “JUMANJI!” because that’s the only way you’ll be able to escape our latest news surrounding the franchise. That may be a bit of a stretch. As it turns out, your latest encounter with Jumanji will release you from its grasp after you check out, go through the turnstiles, or cash out at the register. That’s right, Jumanji is expanding its empire.

Jumanji first wowed audiences everywhere in 1995 with a stacked cast that included Robin Williams, Bonnie Hunt, Kirsten Dunst, Bradley Pierce, and Jonathan Hyde. With a roll of a die, lives were changed forever, and wild creatures were released upon the real world, causing chaos in their wake.

As far as the world of amusement parks go, this latest rollout of Jumanji-based attractions is a great move on behalf of Sony and Merlin. With Merlin’s track record currently offering visitors interactive situations with their favorite characters from Marvel, Peppa Pig, and more, the Jumanji brand is just giving customers another reason to pass through the turnstiles and live their own board game based adventure, just hopefully without all the giant mosquitos.

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