Ernesto Tanmantiong, Jollibee president and CEO, said they were focused on international expansion in the United States and China. | miguelrcamusINQ /PDI
The company earlier said it planned to add 550 to 600 new outlets this year. It ended 2022 with 6,542 stores worldwide.
“We are confident that JFC Group is resilient and well-positioned to drive near-term growth despite 2023’s macroeconomic challenges. We have clear priorities on profitability, while continuing to invest strategically for long-term growth and value for shareholders,” Shin said. “Our focus remains on expanding globally in the strategic categories of chicken and burgers, Chinese cuisine, and coffee and tea, by investing in our lead brands Jollibee, Smashburger, Tim Ho Wan, and The Coffee Bean and Tea Leaf,” he said.
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