Jeff Zucker is not shopping for CNN, according to one of the backing partners of his new media venture. Gerry Cardinale, the private equity player and founder of RedBird Capital, partnered with Int…
, the private equity player and founder of RedBird Capital, partnered with International Media Investments last year to launch a $1 billion media acquisitions engine run by Zucker. Reports were rampant in June that Zucker was looking to take CNN off the hands of Warner Bros. Discovery, after running the news network for decades before resigning in 2022 over a consensual workplace affair.
When asked further if Zucker was pursuing CNN with or without the backing of the new venture, called RedBird IIMI, Cardinale said, “there is no with or without me.” “Is it a great Hollywood story that Jeff Zucker comes back with a billion dollars and buys CNN? Yes. I can see the telenovela of that, but its not the way we operate,” he said. “Last time I checked it’s not for sale, and a company like that, if they do want to monetize an asset like that, it would be in a competitive process. I don’t participate in competitive processes. It’s much ado about nothing.
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