The newest Star Wars game is finally here, and we’ve got all the absolute best lines of praise that Electronic Arts suggested we use in a press package containing the game, a media kit, and a strongly worded letter insisting that we keep these bullet points in mind during our review, implying that our relationship with the video game company might suffer if we choose to ignore them. Let’s get right to it!
These games were pretty popular, so it makes sense that EA would want us to draw a reader’s attention to the parallel, and the fact that they made this suggestion before closing a $1.5 million ad buy definitely gave it an edge it wouldn’t have had otherwise.
4. “Players will thrill to the seamless blend of storytelling and gameplay as they explore the mysteries of a long-dead civilization in hopes of rebuilding the Jedi Order.”For this one, they said we could have some fun with it and make it our own, but to be on the safe side—and because we’ve spent years getting to know CEO Larry Wilson and the entire team at EA Games at launch parties and promotional events—we would honestly feel uncomfortable not including it.
5. “It’s an action-packed thrill ride that remains true to the heart of the franchise while pushing the boundaries of what aIn the email, they heavily implied that if we used these lines, we’d be able to publish an exclusive sneak peek about6. “The Force is strong in EA’s latest foray into a galaxy far, far away.”
It’s unclear if including this line twice was a typo or if they simply thought it was that important. Either way, we’re including it just to avoid any legal or financial repercussions on our end.This is just pricing information, so we almost certainly would have noted it anyway.8. “Tremendous. One of the best examples of the genre we’ve seen in years. 5 out of 5 stars”Clearly, they were pushing their luck with this one.
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