It's fun to back sport, says billionaire INEOS boss Jim Ratcliffe the driving force behind 'The 1.59 Challenge' - Eliud Kipchoge’s second attempt at a sub-two hour marathon
LONDON - Jim Ratcliffe’s chemical company INEOS makes profits in the billions and, since he loves sport, Britain’s richest man sees it as entirely logical to invest some of that money in backing projects and individuals that inspire him.
INEOS is providing the backing for the new attempt, which will take place probably somewhere in the U.K. later this year, probably London and probably in September or October. Ratcliffe is the founder and chairman of petrochemical and acquisition company INEOS, which employs 19,000 people in 24 countries and has annual sales of around 60 billion dollars.He founded the “GO Run for Fun” charity and promotes the Daily Mile - both aimed at getting young children active - and has a special admiration for Kipchoge having pounded out many of his own marathons, though at a far more pedestrian pace.
“I was in the pace car in front if Eliud for the London Marathon and he was not looking like I look when I cross the finish line. He was looking very serene and comfortable. He’s still getting better. “There are so few people on the planet who could run even one kilometre at anything like three minutes.
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