Instagram support for digital collectibles gets underway, with limited tests launching this week. That’s just for starters.
Part of that apparently means broadening the scope to Meta’s other apps as well. In a separate Instagram share, Zuckerberg, Meta’s chief executive officer,will arrive on Facebook, too. Meanwhile on Instagram, plans are in the works to infuse augmented reality with NFTs, thanks to its Spark AR toolset, “so you can place digital art into physical spaces” and share that on Instagram Stories.
company to support NFTs in Twitter Blue profiles. The distinction, of course, is that only paying members can take advantage of it, whereas Meta and Instagram seem more interested in opening up NFTs to a much broader audience.The differences point to the innumerable ways platforms can approach the tech — and merely acting as a trophy case for virtual art or fashion isn’t the ultimate goal.Consider that Mosseri’s announcement began by talking about the creator economy.
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