Instagram hopes to boost its Reels format with this new feature | Malay Mail

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Instagram hopes to boost its Reels format with this new feature | Malay Mail
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SAN FRANCISCO, Aug 13 ― Instagram is continuing to tweak its Reels format to give it better visibility. Faced with the rising popularity of TikTok, Facebook's visually-focused social network has just modified its interface. From now on, users will be able to search directly for audio content. An...

SAN FRANCISCO, Aug 13 ― Instagram is continuing to tweak its Reels format to give it better visibility. Faced with the rising popularity of TikTok, Facebook's visually-focused social network has just modified its interface. From now on, users will be able to search directly for audio content. An option that looks very similar to “Sounds” on the Chinese-owned platform.

This new filter will make it easier for users to find a popular song on the platform. By selecting a song, it will be possible to discover associated Reels as well as to save it at the same time to better locate it when creating a Reel. A button at the bottom of the screen even invites users to “use the audio content” without further delay while displaying the most popular Reel videos. A good way to find inspiration and discover a trend associated with a song on the platform.

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