Instagram is now allowing users to share anyone’s photos with a QR code.
, the new QR code tool could be effective in marketing campaigns and for promoting businesses on Instagram. It also means people are not limited to a direct message or a URL if they want to share an Instagram post.
In order to use the new feature, users should go to any Reel, photo, or location on the Instagram app and click on the three-dot menu to see the option for QR code sharing. Alternatively, on the website, users can add “/qr” to a post’s URL to generate a QR code. Notably, Instagram has had the feature of sharing profiles through QR codes for a few years now. But this is the first time the company is releasing such an option for individual posts.
“To make it easier for people and businesses to share specific content, we recently launched the ability to create QR codes for profiles, tags, locations, reels, and more,” a Meta spokesperson tells
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