Insta360 has officially launched a new chapter in its hardware journey by introducing a standalone drone-focused brand called Antigravity.
According to the company, the sub-brand's first drone is set to be unveiled sometime next month.
Antigravity’s debut drone is still under wraps, but it’s already confirmed to feature 360-degree video capabilities, similar to Insta360’s popular X series of cameras. While the full product details are still being finalised, the company says the drone is being designed with both aerial content creators and first-time flyers in mind.“If you’re looking to capture moments without missing the shot,” Antigravity teased, “this is for you.
According to Insta360, spinning off the drone division was necessary due to the “additional complications” of drone development. Unlike action cams, drones require specialised hardware and software engineering, as well as compliance with increasingly strict aviation regulations. Giving Antigravity its own dedicated development team allows it to operate with more agility, and the company says we can expect more product lines and accessories in the near future.
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