Adopters of 3D data solutions, be it VR/AR will be corporates undergoing transformation Believes that 5G impact will be 'absolutely fantastic' for development of 3D data solutions Talk to Muhammad Zamir Rashid about Innoveam Sdn Bhd and he takes pains to drive home one key point. And it’s not about the fact that he has a Fortune 500 client in Malaysia, or one of Indonesia’s largest companies, or that a global oil and gas major are among the clients for his 3D data specialist company. Rather it is the fact that his is an engineering driven company that delivers 3D data solutions.
Adopters of 3D data solutions, be it VR/AR will be corporates undergoing transformationTalk to Muhammad Zamir Rashid about Innoveam Sdn Bhd and he takes pains to drive home one key point. And it’s not about the fact that he has a Fortune 500 client in Malaysia, or one of Indonesia’s largest companies, or that a global oil and gas major are among the clients for his 3D data specialist company. Rather it is the fact that his is an engineering driven company that delivers 3D data solutions.
When Zamir talks about multiplayer, it is not in the gaming sense but rather about when more than one person can join a virtual environment and collaborate. And having had a ring side seat to corporate Malaysia’s tepid receptiveness to AV/VR since 2014, Zamir acted in 2019. After years of trying to convince slow moving local companies to adopt VR/AR into their operations, he decided it was time to raise some capital and expand overseas. Make that, further expand overseas, because he was already in Indonesia.
But Zamir wasn't happy with the company’s growth. “In 2018, I thought, we can’t be sustainable and needed a fresh injection of funds rather than keep relying on cash flow.” “A spanner in the works,” is Zamir’s mild description of the impact of that first Covid lockdown. The many shutdowns and global travel restrictions have been the biggest challenge of his life, he admits.
“We were significantly affected over the past two years. It has been very tough,” Zamir admits. Worse, the funding received from MTDC, rather to grow the business, had to be used to minimize the hit their business took from the pandemic.
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