What are the benefits of hyaluronic acid and how do you use it in your skincare routine? *contains affiliate links
Hyaluronic acid is one of the biggest beauty buzzwords of the last decade, a wonder hydrating ingredient that’s loved by dermatologists and skincare enthusiasts up and down the land.
It's a "naturally occurring sugar molecule found in our connective tissue that has excellent water attracting properties, making it a fantastic moisturiser," explain Elsie Rutterford and Dominika Minarovic, founders of eco luxe skincare brand BYBI. "It deeply penetrates and acts like a sponge retaining moisture in the skin and creates a protective barrier,” explain Elsie and Dominika.
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