WE LOVE TO SEE IT! 😍❗️
If you haven’t seen or heard ofthen we can only assume that you’ve been living under a rock. Since its premiere on September 17, the K-drama has taken over the world, producing a new crop of superstars — so the timing of Louis Vuitton's announcement is more than perfect. However, it is not the first chapter in the LV x Hoyeon history book.
Prior to her debut as an actor, Hoyeon started in the fashion industry as a teenager. In 2016, she landed her first major show thanks to Louis Vuitton. Hoyeon walked thein Paris, also taking part in the campaign for the collection. After news of Hoyeon's new role broke, Nicolas Ghesquière, the house's artistic director of women's collections, took to Instagram to discuss the new partnership. “I immediately fell for Hoyeon’s outstanding talents and fantastic personality. I’m excited for the new chapter in her journey with Louis Vuitton," he
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