The trademarked color Pantone 1837 Blue, or 'Tiffany Blue,' has become synonymous with luxury. (via cnnstyle and artsy)
Dimitrios Kambouris/Getty Images North America/Getty Images for Tiffany & Co.This article was published in partnership with Artsy, the global platform for discovering and collecting art. The original article can be seenIn the early 1990s, color went to court. The Chicago-based company Qualitex, which produces green-gold press pads for dry-cleaning plants, sued St. Louis's Jacobson Products for making the same items in the same hue.
The case made it to the Supreme Court, and in his opinion that favored Qualitex, who ultimately won the case, Justice Stephen Breyer wrote:"Color alone, at least sometimes, can meet the basic legal requirements for use as a trademark. It can act as a symbol that distinguishes a firm's goods and identifies their source, without serving any other significant function.
Yet of all these chromatically oriented organizations, it's the jeweler and retailer Tiffany & Co. that has made a single blue hue synonymous with luxury.In 1837, Charles Lewis Tiffany and John B. Young opened the shop Tiffany & Young for stationery and other high-end goods in Lower Manhattan, just across from City Hall Park. Before the brand even became a major purveyor of silver -- or solidified its name -- Tiffany & Young began publishing the now-iconic Blue Book.
"The presence of the color at the fair could suggest that by the turn of the 19th century, this shade of blue was already associated with Tiffany & Co.," she said.discovered the mineral in the West and Southwest. Demand increased throughout the country, and prices rose. Across the Atlantic, Victorian brides gifted their attendants with turquoise brooches on their wedding days. The hue, perhaps, adopted connotations of both modernity and classic glamour, with a hint of the exotic: The ancient Egyptians had used turquoise in amulets and gold jewelry, while the Aztecs had crafted it into ritual masks.
Malaysia Latest News, Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
The co-founder of Blue Apron has his next big idea, and it involves heirloom chickenBlue Apron founder aims to change the world, one heirloom chicken at a time.
Read more »
Mitsui's ITC hit with water pollution charges after Texas tank fireMitsui & Co Ltd's Intercontinental Terminals Co (ITC) faces five environmen...
Read more »
Boeing’s supine owners invite tougher co-pilotsInvestors rejected a fresh call for an independent chair of the $214 bln plane maker. Its boss, Dennis Muilenburg, has been slow to respond to the 737 MAX crisis, and resolving it is more than a full-time job. If owners won’t tighten oversight, regulators and politicians will.
Read more »
Woodstock co-founder insists anniversary festival still onNEW YORK (AP) — Woodstock 50 will go on despite the loss of a major financial partner, according to the organizers of the beleaguered anniversary event. In a statement released late Monday,...
Read more »
Ford discloses DOJ investigation over emissions certificationsThe U.S. Justice Department is investigating Ford Motor Co.'s emissions certification process, the company says.
Read more »
Canopy Growth’s quiet co-CEO on the pot company’s ambitions in the U.S. and moreCanopy Growth Corp. co-Chief Executive Bruce Linton rarely declines an opportunity to talk with the news media, often making dozens of appearances in a day....
Read more »
Sivan Alyra Rose Tells Us All About Her 'Chambers' Co-Stars Uma Thurman And Tony GoldwynThe star of Chambers tells us all about her first times!
Read more »
Henry Bloch, co-founder of tax company H&R Block, dies at 96Henry Bloch, who helped found tax preparation giant H&R Block, died Tuesday at age 96, the company announced.
Read more »
Dow futures losses deepen after 3M Co. says it will cut 2,000 jobsLosses for Dow Jones Industrial Average futures sharpened Thursday morning after industrial giant 3M Co. reported quarterly results that were weaker than...
Read more »