SharkTank alum Jen Martin on her go-to serum: “I love this vitamin C serum because the base ingredient is aloe. Other vitamin C serums have ended up leaving me looking really red, but the aloe helps calm my skin”
Photo: Couretsy of Jen Martin When Jen Martin co-founded “mini popcorn” brand Pipcorn with her older brother Jeff in 2012, the pair had $3,000 in the bank. In the eight years since then, the entrepreneur has seen her brand featured on Oprah’s Favorite Things four times and landed a $200,000 investment from Barbara Corcoran on Shark Tank. Martin’s heirloom corn isn’t just tasty; it’s also packed with fiber, antioxidants, and vitamins, making it healthier than commercially grown popcorn.
Below, a look at her current favorites, including the oil cleanser that provides a “squeaky clean feeling” without any dryness, the “absolute splurge” worth every dime, and the best moisturizer she’s tried. $84 at Credo Beauty Buy $84 at Sephora Buy The Toner Thayers Alcohol-Free Unscented Witch Hazel Toner $11 “I love witch hazel. This toner doesn’t have any alcohol so it doesn’t dry me out. Since I am getting super potent serums, I want something that will help my skin absorb them. I also think it makes me look dewier!”
$450 at Goop Buy $450 at Sephora Buy Ursa Major Brighten Up Vitamin C Serum $54 “I love this vitamin C serum because the base ingredient is aloe. Other vitamin C serums have ended up leaving me looking really red, but I think the aloe helps calm my skin. It also contains rosehip, which is super high in vitamin C, and Aspen bark, which is a natural source of salicylic acid. The combo of those two things helps with discoloration.
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