Shapewear was once considered a corrective tool meant to be hidden under your regular clothing. These days, sporting it out and about has emerged as an unexpected trend.
that nature has a bad sense of humor,” said Beverly Hills plastic surgeon Dr. Robert Rey to Women’s Wear Daily in 2007. The star of the reality show “Dr. 90210” continued: “Even the thinnest women have love handles.” His then-new brand, Dr. Rey’s Shapewear, was conceived to “help” women achieve the kind of slimming that he practiced surgically.
Shapermint makes leggings and tanks in extended size runs; Commando designs shaping crop-tops and leggings in faux leather; and classic purveyor Wolford has earned a rep for bodysuits coveted by stylists. The stalwart Spanx, founded in 2000 by Sara Blakely and initially beloved for inner-wear, has also found success with its smoothing pants, jeans, skirts and the like. For years, Ms.
In December of 2020, Skims started selling its designs on Ssense, the avant-garde-leaning Montreal e-commerce site, an indication of its fashion ambitions as well as the newly prominent role of stretchy clothing in the zeitgeist. Ssense’s VP of womenswear buying, Brigitte Chartrand, said that, from the beginning of Covid, the site’s lingerie category boomed, “so it was just perfect timing to be able to introduce Skims.
Rajni Jacques, the head of fashion and beauty at the social media platform Snap, has seen the trend proliferate there as well as in real life. She herself has dressed up sports bras with blazers, or worn biker shorts peeking out of denim, looks she said have “an element of ease, while still kind of being dressed up.” Her advice to newbies: Try a shaping legging under a more polished jacket.
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