How Ray Dalio turned a 7,500-word post on reforming capitalism into a simple, compelling narrative:
Share to twitterBridgewater Associates Founder, Co-Chief Investment Officer & Co-Chairman Ray Dalio speaks during the Web Summit 2018 in Lisbon, Portugal on November 7, 2018. Simple writing is hard work. Explaining complex subjects in a way that's simple but not simplistic is tough to do. That’s why I follow business leaders who think about communication as much as I do. Those leaders include Warren Buffett, Bill Gates and billionaire hedge-fund manager Ray Dalio..
By giving readers a story of where he came from and how he gained his knowledge, Dalio strives to make a deeper connection with his readers.The Hero with a Thousand FacesPrinciples I think that most capitalists don’t know how to divide the economic pie well and most socialists don’t know how to grow it well.
The structure is simple. First we’ll learn why capitalism is not working for everyone. Second, we’ll learn about the factors that got his here and, third, we’ll get Dalio’s suggestions on best to reform it. Although Dalio’s report is 7,500 words, you get the gist of it in the first four paragraphs. He breaks up the economy into the top 40% and the bottom 60% . The reader sees two charts. Both are free of clutter and simple enough to understand within seconds.
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