How Perfumers Are Using Artificial Intelligence to Create Fragrance

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How Perfumers Are Using Artificial Intelligence to Create Fragrance
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  • 📰 Allure_magazine
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  • 2 min. at publisher
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Yes, the future of perfume involves artificial intelligence. 👀

is the brand's first fragrance to contain 77 percent "naturally derived" ingredients .

But innovative materials are offering a more sustainable way forward. Bioengineers are designing yeast strains that can be fermented into a handful of notes, including peach, mango, apricot, coconut, and rose. And botanical waste is being repurposed to create, such as using apple pulp that would otherwise be disposed of at food processing plants, says Stephen Nilsen, senior perfumer at Givaudan.

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