How Joshua Jackson is making a better world for independent filmmakers with Liquid Media Group | TIFF21 📸 Lu Chau/Photagonist
Content spending between Netflix, Hulu, Amazon and HBO went from $23.1 billion in 2018 to close to $46B last year as Disney+, Peacock, and HBO Max got involved in the mix.
Jackson is encouraged by the boom in streaming content and the “significant shift from where I started in the early ’90s to the digitized online version of the industry.”The actor with Liquid Media is looking to create an easier path for filmmakers to get their content in front of audiences, while allowing them ownership in their content across all ancillaries, so that “you survive and tell another story.
Liquid, in addition to financing, looks to provide filmmakers with access to tools that other studios have, i.e. marketing analytics, so that filmmakers can determine their P&A, a full service VFX and animation studio in Waterproof, and distribution platforms such as Reelhouse.
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