Intel's latest Core i9 processor has trumped Apple's M1 Max in a number of benchmarks. Is that the whole story?
stole a march on the opposition when the benchmarks of the Apple Silicon powered M1, M1 Pro, and M1 Max, were tested. Now the competition, namely Intel, has caught up. Who is the real winner?... [+]One of the by-products of Apple’s new chipset is the impact it has on the competition. The likes of Intel, AMD, and Qualcomm now have another yardstick they need to measure their chips against. Apple’s innovation, while beneficial to itself, is beneficial to the growth of the industry as a whole.
At which point the question moves from “has Intel caught Apple?” to “how has Intel caught Apple?” and the answer is illuminating. . The AlderLake based Core i9-12900HK draws around 100W to achieve the benchmark, while the M1 Max draws in around 40W. Just as Apple has a performance advantage thanks to the tight and exclusive marriage of the iOS software and the iPhone hardware, Apple is now benefiting from the tight and exclusive marriage of the macOS software and iPhone hardware. The headroom this offers is being used in different ways. For the iPhone, it allows the iPhone to stay in a similar battery life of previous models while designing every smaller and thinner hardware. The iPhone’s endurance is the constant.
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