#12 LSTW is a newly launched canned golden ale from Brasserie Harricana that includes an issue of LSTW magazine with every purchase, along with an e-ticket to a virtual LSTW event.
“We needed to be creative and find new ways of selling our brand and giving women entrepreneurs visibility,” says Gagnon. “Community is so important and we need LGBTQ and women-owned businesses to help each other in these uncertain times.”
at the National Magazine Awards in Toronto for its issue featuring writer, actor, and producer Lena Waithe on the cover.Nevertheless, the pandemic has annihilated the magazine’s main sources of funding: events, partnerships, and sales from bookstores. When the collaboration launched, the team organized a pickup day that would give customers a little something to celebrate during these stressful times.
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