How a Fake Anonymous Diary Helped Launch the 1980s Satanic Panic

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How a Fake Anonymous Diary Helped Launch the 1980s Satanic Panic
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In the new book 'Unmask Alice,' author Rick Emerson connects the editor behind 'Go Ask Alice' and 'Jay’s 'Journal' to the launch of two 20th century moral meltdowns

It was Sparks who captured Rick Emerson’s imagination one day back in 2015. Driving home from lunch, Emerson — who wasn’t born when the book came out, but lived through the Reagan-Era D.A.R.E. classes and War on Drugs it helped to fuel — began wondering about the mysterious author. Who was she, really? Where could he find out more about her?

One of the more helpful documents Emerson found was Sparks’ first book, a 1967 self-help volume calledthat offered advice on things like how to properly pluck one’s eyebrows or primp for a date. “A lot of that book is not germane to anything I was working on,” Emerson says. “But there’s a lot of anecdotes and stories — a lot about her own life, and a lot about her own background. In a strange way she was more reflective in that first book than I think she may have intended or realized.

Sparks’ fate changed in 1970, when 20-year-old Dianne Linkletter, daughter of beloved television personality Art Linkletter, jumped out a window to her death. Though it was by most accounts probably a suicide, at the time, the Linkletters blamed her death on LSD.

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