Guinness Nigeria increases prices of products, cites 'prevailing economic realities'

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Guinness Nigeria increases prices of products, cites 'prevailing economic realities'
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Guinness Nigeria, a major beverage maker, has announced an upward review in the prices of some products.

In a memo dated November 8, and signed by Olusanya Adesanya, its commercial director, the Guinness said the price adjustments would take effect from today, November 11.

“This is to inform you of the price change on some of our BEER SKUs/brands effective Monday November 11, 2024, as shown in the table below,” the memo reads.“This is due to the prevailing economic realities which have impacted significantly on our current cost of doing business. Speaking on the new products’ prices; the company said large Guinness will cost N13,590 for wholesalers, N14,070 for retailers and N1,300 per bottle.etailers will pay N16,610, and a bottle will now cost N1,100.The company said the new wholesale price for the Guinness Smooth brand is N16,230, noting that retailers will pay N16,610, while a bottle will be sold for N1,100

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