The four-day festival at Texas Motor Speedway next month will bring in Gary Clark Jr., Dierks Bentley, Zach Bryan, Cody Jinks and more.
Organizers also expect to draw 30,000 to 60,000 concert-goers each day.“As soon as we arrived in Fort Worth to scout for a second location, it immediately felt like home,” Schroeder said.
“Our attendees have been asking us for years to consider this expansion, and we know that Texas Motor Speedway will be able to provide that family-friendly, homegrown atmosphere that people come to us for while still attracting some of the biggest acts in the world.” Steven French, TMS’ senior director of business development, said he met with Schroeder after hearing of the event from a friend of a friend.“Out here at the speedway, we’re not just a race track,” French said. “Our ownership has expressly told us, we’re venues.”
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