The Australian Financial Review’s new list will celebrate companies such as Fitstop that aim to expand the revenue they earn overseas.
, which celebrates Australian companies that are delivering real commercial growth in international markets.
That being said, Fitstop already has a mentor for its overseas expansion in the form of Lift Brands, the Minneapolis-based private equiteer, which bought a 30 per cent stake in the Hulls’ business in 2021, having already built up the Snap Fitness network into 2000 locations. Where F45 sprayed millions on ill-fated ambassadorships with the likes of David Beckham and Cindy Crawford
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