Unless you had a baby over the past 30-odd years or are in the baby products business, Munchkin Inc. is probably not on your radar, but it should be.
Founded in 1991 by investment banker turned entrepreneur Steve Dunn, it became an immediate sensation offering innovative and practical solutions to all-too common baby-care issues, like its two-in-one baby bottle and nipple cleaning brush with a suction base to hold it upright, the company’s first patented product.
“We knew we had a hit when DB, our chief brand officer, invited an interior designer into her kitchen, and all she wanted to talk about was the brush set – Not the stove, the countertop or the sink, but the bottle brushes,” Dunn quipped. “We still make some products that aren’t patented, but 328 patents later, we now have more patents than employees, and most are developed in-house by our product designers,” Dunn declared.
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