Department of Tourism (DOT) Secretary Christina Frasco said Thursday international visitor arrivals reached 3.97 million as of Sept. 27, representing
Data from the DOT showed that South Koreans topped the list of visitors, accounting for 26 percent of the total. They were followed by American tourists with 16.99-percent share and Japanese travelers with 5.54 percent. Rounding up the top ten markets are China, Australia, Canada, Taiwan, the UK, Singapore and Malaysia.
The DOT aims to attract at least 7.7 million tourists in 2024, or nearly double the baseline target for 2023. Frasco said that as the sector rebounded near pre-pandemic levels, its share to the overall employment rose to 11.4 percent this year, with 93 percent recovery rate from 2019.
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