Food crush: Beyond Meat’s plant-based nuggets | Malay Mail

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Food crush: Beyond Meat’s plant-based nuggets | Malay Mail
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LOS ANGELES, Aug 13 — Meatless food brand Beyond Meat has just dropped some tantalising news with the launch of its vegan chicken nuggets. Soft inside, this protein alternative extends the brand’s savvy when it comes to plant-based delicacies a little further. The only question is to dip or not...

LOS ANGELES, Aug 13 — Meatless food brand Beyond Meat has just dropped some tantalising news with the launch of its vegan chicken nuggets. Soft inside, this protein alternative extends the brand’s savvy when it comes to plant-based delicacies a little further. The only question is to dip or not to dip?

This new product, debuting in a time-limited offer, expands on the existing partnership between A&W Canada and Beyond Meat. The restaurant chain has actually been serving plant-based meat since 2018. But the addition of plant-based chicken meat is a first. The brand seems to have combined two global food needs. On the one hand, poultry is the second most consumed meat in the world, and chicken is the most popular in this category. On the other hand, the demand for vegan meat is growing. The plant-based meat market is expected to be worth US$8.3 billion by 2025.

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