Five takeaways on how the 2020 candidates are spending their money

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Five takeaways on how the 2020 candidates are spending their money
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Democratic presidential candidates are spending heavily on building up their digital game, which will be key to surviving the primaries.

By Michelle Ye Hee Lee and Michelle Ye Hee Lee National political enterprise and accountability reporter covering money and influence in politics Email Bio Follow Anu Narayanswamy Anu Narayanswamy Database reporter for the political enterprise team Email Bio Follow April 19 at 6:19 AM With nearly 20 candidates running to become the Democratic presidential nominee, it can be hard to keep track of how each campaign is shaping up.

We dug through 16Democratic campaign reports that were filed this week in first-quarter Federal Election Commission reports, which cover January through March 2019. Two more candidates announced their campaigns after March: Rep. Eric Swalwell of California and Rep. Tim Ryan of Ohio. We also reviewed President Trump’s report.

Sen. Amy Klobuchar spent $680,550 to build her list of supporters who receive her updates and fundraising appeals via email. Warren spent $68,500 on email list rentals and purchases. Other candidates who increased their email subscribers through a consulting firm did not report those payments in their FEC reports.

Her campaign said it now has 170 staffers, with about half working in states that vote early, such as Iowa and New Hampshire. Buttigieg, a newcomer to national politics, has benefited from his campaign’s media strategy to “get him out there everywhere” in media interviews, as described by his communications adviser Lis Smith.

Warren was the top Democratic spender on Facebook ads in the first quarter of 2019, spending about $617,000, according to Facebook Ad Archive data analyzed by Bully Pulpit Interactive, a campaign communications company.

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